What is Total Addressable Market (TAM) and How To Calculate It
What separates a jaw-dropping unicorn business concept ready for seed funding injections from an amateur-hour startup pitch no one takes seriously? It might not be your first guess, but for…
9 Tools Every Growth Marketer Needs
Growth marketing is a process of evaluating your business strategy, to acquire more customers and to increase the reach of your business in every step throughout the marketing funnel. It…
Top 17 Quotes on User Experience and UX Design
UX professionals can make a huge difference to the world in which we live — not only through designing but by spreading the word about the immense value of good…
17 UX/UI Trends for 2021
2020 has been a roller coaster ride. So many things happened that year and happened fast. With the rise of virtual and remote working culture, UX/UI trends have seen a…
18 Figma Plugins You Need to Have to Perfect your Designs
Figma is a browser-based interface and design application that can help you design and prototype and can be used to generate code for your application. It is likely the leading…
A Guide to Video Onboarding + 10 Examples
Videos are a perfect for drawing attention, and keeping that drawn attention for a brief period. Especially when compared to written content, videos are much superior and should be adopted…
NPS Survey Question Templates and Examples
A Net Promoter Score (NPS) survey can help you get quantitative data on your customer satisfaction, which can be extremely useful for benchmarking purposes. However, more can be achieved through…
Top 8 Product Designers to Follow
As a product designer, or someone who is interested in becoming one you’re probably aware that coming up with the product of the century is not always possible. Inspiration doesn’t…
How Cuepath reduced support calls by 72% with UserGuiding’s self-serve user onboarding
Cuepath is a Canada-based product that functions in medication-monitoring. It is a solution to improve medication adherence (making sure medications are taken at the right day and time) for seniors.…
A Definitive Guide to In-App Marketing
Spending thousands of dollar on Google, Facebook, and Youtube to acquire MQLs and SQLs is the most common way of advertising your product. But since there is a new way…