Whatfix Alternatives and Competitors

So, you are searching for an alternative user onboarding software to Whatfix or just looking to see what its biggest competitors are.

You’re in the right place!

We have tested and gathered information on the top 6 competitors of and alternatives to Whatfix in this article.

The details of the tools, their functions, their prices, and their reviews from Capterra will be provided during the course of this article.

Top Alternatives to Whatfix

  • UserGuiding
  • WalkMe
  • Appcues
  • Userlane
  • Pendo
  • Intro.js

Before moving on to the alternatives, let’s check the details of Whatfix, its pricing and the reviews it got:

What does Whatfix do?

Whatfix is an in-app guidance tool used to onboard new users and to increase the retention of the existing ones.

Whatfix improves product adoption with in-app help tools and the onboarding features we have mentioned. Usually preferred by enterprises, Whatfix falls behind on providing these enterprise users with one thing they need, systematic quality analytics.

Due to the limited analytics, or the fact that it is far too comprehensive for your small startup, you might have started searching for an alternative to Whatfix.

whatfix alternatives and competitors

Whatfix Pricing

Whatfix’s doesn’t provide us with a fixed price, they offer each customer with a customized plan. The pricing can vary according to the size of your product, the number of your monthly users, etc.

You can contact Whatfix to learn their custom price for your product.

Whatfix Reviews


I think the ability to easily export scenarios into Powerpoint and articles is very powerful.


It’s lack of analytical features. Setting up analytics is a little difficult and an added step to check.


UserGuiding is a code-free user onboarding tool that helps you onboard your users; through product walkthroughs, user guides, and in-product messages.

It also offers features such as NPS surveying, feedback gathering, and checklists.

The number one reason why UserGuiding is a strong Whatfix alternative is it’s easy to manage and use Analytics tool. UserGuiding keeps track of every guide you create and offer valuable insights on their performance.

userguiding best useronboarding tool

UserGuiding vs Whatfix

UserGuiding has:

  • Product Tours
  • Feature Highlights
  • Checklists
  • Tooltips
  • In-depth Analytics
  • No-code, easy-to-use
  • Segmentation, targeting
  • Self-help Centers
  • Affordable Pricing

Whatfix has:

  • Product Tours
  • Feature Highlights
  • Checklists
  • Tooltips
  • Limited Analytics
  • No-code, difficult to adapt
  • Segmentation

UserGuiding Pricing

UserGuiding starts from $99/month with the Basic plan for smaller businesses. For bigger companies, UserGuiding offers a Professional package for $399/month.

UserGuiding Reviews


Installation is really easy and effective, works really well. It is accessible on cloud one of the best feature. I was able to develop a new user experience program with this.


There are fewer issues I had with the software, the support delayed in response, but eventually got back.

Should you go with Whatfix or UserGuiding? Let us help you choose the correct one for your business needs.

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If you are an enterprise with a high budget for a perfect onboarding process, WalkMe might be the change you are searching for.

The cloud-based user onboarding platform used by big enterprises solve your customer success and employee training problems immediately.

If you are a small startup yet, it would be better if you stood away from WalkMe. It requires a bit of technical knowledge, and might not be affordable by your business.

whatfix vs walkme

WalkMe Pricing

WalkMe’s prices are custom just like the customized plans the company offers. WalkMe provides you with a custom price according to your product and their prices are higher than the industry average.

WalkMe Reviews


It’s a great tool for new users in understanding not only Salesforce but company customization in salesforce.


Sometimes things that were built will randomly stop working. This is typical with most software but can be annoying.


Appcues, the oldest code-free onboarding software in the market, provides you with multiple features to personalize, richen, and improve the journeys of your users.

You can boost activation and retention while battling churn using the features offered by Appcues.

Although Appcues is a useful alternative, the technical background it requires is more than Whatfix. If you have a spare developer, Appcues is the tool to go.

whatfix vs appcues

Appcues Pricing

Appcues charges $249/month for its Essentials plan and for its Growth package, the price increases to $879/month for businesses with monthly active users(MAU) less than 2000.

As you cross 2000 MAU, the prices increase accordingly.

Appcues Reviews


The granular targeting of users is fantastic. You can specify a message to appear to customers according to a wide variety of parameters, allowing you to tailor communication for almost any situation your user encounters while using your application.


The reporting still leaves a bit to be desired, being, at time of writing, limited to a CSV of user interactions with a given message flow. The data is there, but it’s up to you to ingest it into your BI software and slice and dice the data to get insights.


Userlane is a customer onboarding tool that helps you create onboarding flows for your users to improve product adoption.

Definitely a solid player against Whatfix, Userlane can attend to your onboarding needs and easily share them with other creators.

Along with its customer onboarding function, Userlane also offers an employee training feature for you to cut costs on onboarding employees to your company.

whatfix vs userlane

Userlane Pricing

Userlane offers custom prices according to their customers’ MAU. You can easily get a price for your product by contacting the Userlane team.

Userlane Reviews


The people work hard and the product is great to use. It’s easy to share and collaborate on the lanes and it is very user-friendly.


The implementation was for the first time challenging us a bit but not more than the first use of any other tool. After a while, you get used to it and learn how to get the best overview of all functions and possibilities.


Pendo is an all-in-one product experience solution used by many iconic businesses such as Cisco, Zendesk, and Marketo.

The product gives you the necessary tools to onboard and survey users, create roadmaps, and gather feedback. However, you might struggle figuring the value of Pendo because the product is highly complex at first according to many of its users.

pendo vs whatfix

Pendo Pricing

It doesn’t have a fixed pricing at the moment. You can get a custom plan for your business by contacting Pendo.

Pendo Reviews


The walkthroughs work quite well for customers. The feedback we have gotten from them has been positive. The data collected on usage is immense and can be useful.


The only annoying details are some functions that are generally in disarray, they are a bit overwhelming, sometimes they are too confusing, so I would like you to improve your interface a bit.


Used by many iconic companies such as Amazon and Nestle, Intro.js is an open-source library that helps you onboard users with product tours and feature highlights.

Although the product is popular and widely-preferred, it has many flaws too. First off, the onboarding elements are limited to two features and there aren’t many options regarding customizations.

Also, since it is an open-source library, it will need to be used by your development team, who could be improving your actual product.

whatfix open source alternative intro.js

Intro.js Pricing

Intro.js is a free library for non-commercial products. If it for a commercial product however, you need to purchase a license, prices of which are shown below:

  • Starter pack without any official support for $9.99,
  • Business pack with a month of official support and code review for $29.99,
  • Premium package with a year of official support, code review, and unlimited projects for $99.99.

Intro.js Reviews


I really like the Intro.js plugin because documentation is straightforward and easy to understand. This can work in almost any webpage using jQuery as an included library.


The library is definitely open source and free software, but at the same time if I want to use it for commercial use it seems I need to pay a license fee. Why is this required if the code is open source?

Top Whatfix Alternatives – Comparison Chart

whatfix alternatives and competitors comparison chart

Frequently Asked Questions

Who should use Whatfix?

Product managers and customer success managers should use Whatfix to improve their user onboarding.

How much does Whatfix cost?

Whatfix doesn’t have a fixed price at the moment, they provide each customer with a custom package that costs according to their company size.

What are the top alternatives to Whatfix?

The top 6 Whatfix alternatives are UserGuiding, Walkme, Appcues, Userlane, Pendo, and Intro.js.

whatfix alternatives

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whatfix alternatives

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Selman Gokce

Selman Gokce is the Senior Inbound Marketer of UserGuiding. He is highly invested in user onboarding and digital adoption, especially for SaaS, and he writes on these topics for the UserGuiding blog. When he's not writing, you can find him either listening to LOTR soundtracks while cooking or getting angry because he lost in a video game.

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