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Heard about WalkMe but struggling to find details on its features, interface, or real-world use cases? We’ve got you!
In this article, we break down WalkMe’s key use cases, explore its features and capabilities, and share visuals of the platform so you don’t have to book a demo just to get a glimpse! 👀
TL;DR
- WalkMe is a Digital Adoption Platform (DAP) that's repositioned itself around AI adoption, workflow automation, and organizational change management, though it still offers in-app guidance and onboarding capabilities, too.
- Other use cases of WalkMe include:
- Monitoring AI adoption across the organization
- Optimizing SaaS spend and software licenses
- Employee onboarding and training
- Capturing process documentation and SOPs
- Employee productivity and internal communication
- Personalized, segmented in-app experiences
- Automated, on-demand support
- Gathering and analyzing user feedback
- Monitoring product and user engagement
- WalkMe’s strong features include:
- Action Bar, an AI-enabled assistant panel for proactive, in-the-flow help
- AI Chat, AI Authoring, and AI Insights
- Smart Walk-Thru and Smart Highlights
- Haiku (standalone documentation capture) and Learning Arc
- WalkMe Discovery (license optimization and SaaS/AI spend tracking)
- Session Streams, Tracked Events, and UI Intelligence analytics
- Some of WalkMe’s drawbacks are:
- Has a steep learning curve and requires coding knowledge
- Lacks key product adoption features (knowledge base, changelog, etc.)
- Maintaining and updating/ customizing materials takes too much time
- Support team is hard to reach
- Very costly
- If the advantages of WalkMe do not outweigh the drawbacks of the platform, or its offerings do not fully align with your needs and use cases, you might want to consider a different adoption platform, like UserGuiding.
- UserGuiding helps you create interactive user experiences and engage with your users (both in and out of the product through guides, tooltips, modals, surveys, knowledge bases, product updates pages, and more).
- It doesn’t require you to write a single line of code, has a more intuitive UI, offers easier customization and material management, and costs way less.
- Start your free UserGuiding trial and see for yourself 🎁
What is WalkMe?
WalkMe is a Digital Adoption Platform (DAP) that helps enterprises drive AI adoption, manage organizational change, and standardize and optimize how employees get work done across their existing software stack.
The platform offers many features and capabilities for various use cases (which we'll cover extensively in a minute), such as:
- Contextual AI assistance (Pinned, Proactive, and On-Demand AI)
- Workflow automation and analytics
- License optimization and AI/app usage discovery
- Employee training, simulations, and learning paths
- Product tours, walkthroughs, hotspots, and tooltips
- NPS, CSAT, and custom surveys
- Segmentation
WalkMe has strong analytics, AI-powered features, and deep integrations across the enterprise stack —SAP, Salesforce, Workday, ServiceNow, and more.
WalkMe has actually always had strong employee onboarding and internal-usage capabilities running alongside its user-onboarding side, and for years, the two were more or less equal parts of the pitch.
That changed when SAP acquired WalkMe 2 years ago.
According to WalkMe CEO Dan Adika, the deal would help WalkMe grow and scale, backed by SAP's infrastructure, vision, systems, and people.
The SAP relationship brought deep integrations into systems like SuccessFactors, Ariba, and SAP CX Sales Cloud, and it landed alongside a wave of new AI and workflow-automation capabilities (contextual AI, agentic Action Bars, AI-built guidance, adoption analytics).
All of these developments pushed WalkMe firmly into enterprise AI adoption, workflow optimization, and change management, leaving the platform’s once-core use case (guiding external users/customers through a product) on the side tracks…
One fun holdover from WalkMe's onboarding-first days, still very much alive even if it's not what WalkMe leads with anymore, is WalkMe Challenge, which is a game that tests employees on their ability to complete a task without WalkMe's guidance.
Here's how it works: two employees are given the same task in the same software. One gets WalkMe's contextual guidance and prompts along the way; the other is on their own.
WalkMe repurposes its own onboarding and in-app guidance materials to build an interactive "game" that reinforces engagement and pushes feature discovery, turning learning into a challenge to get people exploring more actively.
Here are some excerpts from the game and how WalkMe uses these materials 👇🏻
What are WalkMe’s top use cases and features?
WalkMe now organizes its platform around 4 core building blocks: Contextual AI assistance, Guidance & automation, Adoption analytics, and Learning & simulation.
While this way of use case categorization works much better than their previous categorization (Data, Action, and Experience), it still lacks clarity and meaningful organization. WalkMe's use-case pages tend to describe outcomes like "boost rep productivity” or "accelerate ticket resolution" without consistently naming the tools that get you there, and the features that are named are scattered across a dozen different product pages, solution pages, and quarterly release notes rather than living in one clear place.
We had to cross-reference all of it ourselves to put together the breakdown below…
So, for better clarity (and so nothing here reads like an empty promise), we're organizing WalkMe's use cases around its tangible, nameable features and capabilities first, then reverse-engineering the list of WalkMe’s use cases based on what WalkMe’s customers use these tools for.
WalkMe for monitoring AI adoption across the organization
- AI Usage Dashboard: The AI Usage Dashboard tracks how much your organization's AI features are used by your employees and team members.
- AI Insights: AI Insights lets you ask questions about your adoption data in plain, conversational language and get answers quickly.
- WalkMe Discovery: WalkMe Discovery is the umbrella product for seeing what software your organization owns and how (or whether) it's being used.
WalkMe for SaaS spend management and optimization
- License Optimization: This feature analyzes software usage across various SaaS applications within an organization to identify underutilized tools or subscriptions. The goal is to help you avoid unnecessary spending by recommending better usage patterns, consolidating subscriptions, or canceling unused tools.
WalkMe extension captures all web behavior, including interactions with SaaS applications, Shadow IT, homegrown applications, and AI tools. Later on, it analyzes your team’s usage patterns and identifies what they primarily use (and what they do not really use).
⚠️ This feature now lives under WalkMe Discovery.
WalkMe for user onboarding and employee training
One of the first use cases for WalkMe is in-app guidance, mainly because many SaaS companies subscribe to WalkMe to onboard new users or employees and make the process painless, interactive, quick, effective, and most importantly, standardized.
WalkMe offers several features/ capabilities for this use case.
- Smart Walk-Thru: Walkthroughs are a compilation of highlighted features/ buttons/ UI elements presented in a logical order to the user. You can use them to introduce your product briefly without going into specifics or to create detailed step-by-step tutorials on how to use a certain feature.
WalkMe’s Smart Walk-Thru feature allows you to add auto steps.
These auto steps complete the action on behalf of the end-user, like clicking on a link or button. This eliminates the need to constantly prompt users to click a button within a tutorial.
While creating a walkthrough, you can toggle auto steps on or off, allowing you to decide on a case-by-case basis whether to use a normal step or an auto step.
- SmartTips: WalkMe SmartTips are tooltips that are triggered when the user clicks on or hovers over a specific feature/ UI element. You can use them to provide additional information that doesn’t require (or cannot fit into) a walkthrough.
WalkMe SmartTips help you provide guidance and validation to users.
Guidance offers hints on elements that often cause confusion or friction, which prevents issues before they arise. Validation checks text fields or menus for mistakes, which ensures accuracy and reduces errors.
Check real-life tooltip examples and use cases 👈🏻
- WalkMe Stories: Stories can be seen as automated guides created through workflow documentation. They also support collaboration, allowing multiple users to contribute and refine the process.
WalkMe Stories essentially enable you to convert processes into step-by-step interactive guides. Through the WalkMe extension, you record a process while doing it, WalkMe captures all the clicks, entries, and navigation actions, and then structures them into a guide. You can later edit the steps or add explanations to improve its clarity.
These stories can help you guide new employees through workflows, store workflows for easy reference, and standardize procedures.
- WalkMe Solutions Gallery: The Solutions Gallery is a library of ready-made templates for common onboarding and guidance use cases, so you're not building every walkthrough or checklist from a blank page.
It includes pre-built starting points for things like new-hire onboarding or compliance training. You pick the template closest to what you need, then customize it for your own workflows and applications, which cuts setup time down considerably.
- WalkMe Smart Highlights: Smart Highlights pulls live data from other systems, like Salesforce, ServiceNow, Jira, or SAP SuccessFactors, directly into whatever app an employee is working in. It surfaces the relevant record, field, or status right where they're already looking, with customizable fields per card.
- AI Authoring: WalkMe AI helps create, refine, and optimize content, such as tooltips, guides, and announcements, making them more effective and user-friendly.
WalkMe for Capturing process documentation & SOPs
- Haiku by WalkMe: WalkMe has a screen-recording-to-guide feature within the platform, WalkMe Stories, which we talked about. However, WalkMe also offers this capability as a standalone tool via Haiku, which is a screen recording tool that records a process while you do it and then turns it into a guide you can share later on via a Chrome extension.
Haiku offers 10 free guides, however, if you’re already a WalkMe user, this limit increases, and you can easily add/share the guides you create via Haiku within your WalkMe platform.
- WalkMe Learning Arc: Learning Arc is WalkMe's training and simulation platform built for structured courses. Within the Learning Arc platform, you can create AI-authored lessons from source docs, Learning Journeys with milestones, and simulations with a test mode.
WalkMe for employee experience and productivity
- WalkMe Menu: WalkMe Menu is a centralized employee productivity hub that provides quick access to essential tools, workflows, and guidance. It acts as a single access point for employees to navigate their work environment more efficiently and reduces friction besides saving time across various applications.
WalkMe Menu serves as a launcher for frequently used apps, links, and tasks. It integrates with SaaS applications, internal systems, and third-party tools to streamline workflows.
Menu can also send targeted announcements or reminders (e.g., security updates, policy changes, upcoming deadlines). This way, it helps you ensure critical messages reach your employees and/or teammates without relying on emails or meetings.
🚀 Reduced app-switching fatigue
🚀 Speeded up workflows
🚀 Enhanced internal communication and team alignment
- WalkMe Workflow Accelerators & Automations: Workflow Accelerators are pre-built automations for specific, common processes like CPQ, lead management, incident and access management, recruiting, benefits enrollment, etc. Workflow Automations, on the other hand, automate clicks, steps, and form fills, with proactive data safeguards to catch errors before they happen.
- WalkMe Action Bar: The Action Bar is an expanding assistant panel that gives employees proactive, in-the-flow help via writing tools, reading tools, workflow triggers, quick actions, and AI-driven suggestions. From the same panel, employees can trigger contextual automations, jump straight into a Smart Walk-Thru or ShoutOut, or run a "quick action" that generates AI content directly from whatever they type in.
It also carries its own per-user layer, so employees can save custom actions, let it remember useful information, set personalization preferences like their name, role, and communication style, and get a guided walkthrough of the Action Bar itself the first time they open it.
- Next-Best Action Recommendations: AI suggests the most relevant next steps for users based on behavioral patterns, reducing friction in workflows.
- WalkMe AI Chat & Assistants: This is the conversational, ask-a-question layer of WalkMe's AI living inside the Action Bar and WalkMe Menu.
WalkMe for in-app communication and messaging
WalkMe offers limited in-app announcement modals compared to other product adoption platforms or user onboarding tools. It lacks certain popular in-app messaging features, such as banners and slideouts. However, it still has a few features/ capabilities you can use for in-product communication and announcement.
- ShoutOuts: ShoutOuts are pop-up messages, similar to announcement modals. You can design, schedule, and target these messages to appear for specific users based on predefined conditions, such as user behavior, role, or time spent in an application.
You can use WalkMe ShoutOuts for various purposes, including announcing updates, promoting new features, and reminding users of important tasks.
- Design Gallery: WalkMe Gallery is a library of pre-built, customizable templates and components. It provides editable examples of ShoutOuts that you can choose from and saves you time by avoiding the need to design from scratch.
Here are some example ShoutOut designs from WalkMe Gallery:
WalkMe for personalized experiences
An important aspect of creating interactive flows and providing step-by-step guidance is understanding your target audience and delivering the right material tailored to their needs.
Along with detailed behavior-based targeting capabilities, WalkMe also offers advanced segmentation features to ensure successful personalization👇🏻
- Segmentation: WalkMe allows you to create user groups based on a variety of criteria, such as user attributes, behavioral data, progress tracking, and custom data. You can also combine multiple criteria to create very specific segments.
- Onboarding Tasks: WalkMe Onboarding Tasks are onboarding checklists that are triggered from the help widget. You can incorporate your interactive walkthroughs, FAQs, help articles, or simply write “tasks” on these checklists.
Onboarding Tasks can be used to offer personalized paths to success and aha! moment for different user segments. They also boost user confidence and motivation, encouraging them to complete more tasks, explore the product further and engage with its features.
WalkMe for providing automated support
The importance of on-demand self-service support has become even more evident with the rise of AI-powered chatbots. WalkMe offers features for both an AI agent, which does more than just answer questions, and centralized information hubs to provide comprehensive self-service support.
- ActionBot: ActionBot is an AI-powered chatbot within the WalkMe platform. It is designed to automate actions and assist users in completing tasks within applications. It can automatically complete tasks for users, such as clicking buttons, submitting forms, navigating pages, or selecting options in dropdowns.
The bot operates through a chat-based interface. Users ask questions or request specific actions, and ActionBot responds by providing contextual guidance or taking action automatically.
- WalkMe Menu: The Menu can act as a central hub for guiding users through various resources, tools, and workflows, just like it acts as a central hub/reference point for employees when used for internal purposes. You can add both help materials, such as FAQs and support pages, and user onboarding materials, such as walkthroughs, to the Menu if you’re using WalkMe to onboard customers instead of employees/team members and support users.
WalkMe Menu enables you to build a self-service support system directly within your product.
WalkMe for gathering user feedback
You can use WalkMe to ask your users (or employees) questions and get their feedback on their overall experience or a specific feature/ process.
- NPS Surveys: An NPS survey is a customer feedback tool used to measure customer loyalty and satisfaction based on their likelihood to recommend your product to others. The survey typically consists of a single question: "On a scale of 0-10, how likely are you to recommend our product/service to a friend or colleague?".
You can create NPS surveys with WalkMe.
See what follow-up questions you can ask in your NPS surveys 👈🏻
- In-app Surveys: In-app surveys are conducted directly within your product to gather insights into your users’ experiences. These surveys can take various forms, such as multiple-choice, open-ended questions, rating scales, or emoji reactions. Additionally, some of these question types can be combined within a single survey to provide a more well-rounded understanding of user feedback.
They serve a range of purposes, including gathering feedback on a user’s onboarding process, understanding their thoughts on newly released features or updates, and more.
WalkMe enables you to create in-app surveys with different question types and use cases.
WalkMe for monitoring user engagement
One of WalkMe's most compelling features is its powerful analytics capabilities. The platform enables you to track events, record sessions, and generate detailed reports and dashboards on user engagement. Additionally, you can use WalkMe's AI capabilities to predict user behavior and engagement trends.
- Tracked Events: WalkMe allows you to track specific user actions within your application. This could include clicks, form submissions, page views, and other key interactions. You can track both standard events (e.g., button clicks, page visits) and custom events that are unique to your workflows or application.
The events you track later turn into a dashboard and a summary you can monitor and follow easily. The tracked events analytics allow you to filter sessions more effectively and see how user engagement changes over time.
- Funnels: WalkMe Insights Funnels help you see the overall performance of your user flows. You can think of funnels as user paths designed to reach your engagement goals.
Through funnel analytics, you can track how users progress along their journey toward the end goal (whether it's their "aha!" moment, success, or any other milestone) and identify where they encounter friction or drop off from the funnel.
WalkMe funnel analytics also allows you to measure feature adoption and track conversion, as well.
- Session Streams: WalkMe Session Streams allow you to record and replay user sessions within your application or platform so that you can see exactly how users interact with your product.
Session Streams help pinpoint specific issues users face, whether it’s a confusing interface, technical glitches, or other barriers that impact the user experience. They provide support teams with clear insights into a user’s experience and make it easier to troubleshoot issues or guide users through challenges.
While event tracking provides quantitative data with numbers and metrics related to user actions, Session Streams focus on qualitative insights, creating a comprehensive narrative of user interactions.
- WalkMe UI Intelligence (UII): UI Intelligence is a machine-learning-driven form analytics tool that turns raw form usage into heat maps and specific, actionable fixes, showing exactly where users click, error out, or stall on a form, and recommending changes to improve completion rates.
How much does WalkMe cost?
WalkMe does not have a transparent pricing policy, it does not disclose pricing details on its website. Instead, it operates on a quote-based pricing system. However, it is known to be a highly costly solution.
Based on Vendr’s data, the average cost for WalkMe software is about $39,000 annually. And the prices can even reach up to $200,000…
💸💸 The sky is really the limit, huh?
Even WalkMe’s existing customers who love the product and leave 4-5 star reviews on G2 find the platform expensive, especially for small businesses and startups.
For example, one customer says:
WalkMe is pretty expensive for a small digital business.”
Users appreciate WalkMe's comprehensiveness, stating that the price can be worth it as long as you know how to utilize it to its full potential and create a substantial amount of materials.
In a WalkMe user’s own words…
There are some limitations to WalkMe, and they are slow to bring some features to production. In addition, they are expensive, so you need to have lots of content created to get your value.”
Several users also complain about WalkMe’s add-ons, stating that what’s included in a plan and what’s not is not very clear, and there’s no way of experimenting with new features without committing to a big add-on, especially when it comes to the cool AI capabilities.
I feel there are too many different tiers for what’s available, what counts as an add-on, and which new features aren’t automatically included for me as a WalkMe customer. It would be really beneficial to have a clearer, easier path to access these additional features, or at least the ability to trial them. For example, with the recent AI products, having a straightforward way to test them in our systems before committing would help a lot.”
Now, let’s talk a little bit about WalkMe’s plans and what they include in terms of features/ capabilities we’ve covered so far.
WalkMe offers two main plans: WalkMe for Employees and WalkMe for Customers.
Both plans include essential features such as in-app guidance, content management, surveys, segmentation, and analytics. However, WalkMe for Employees goes a step further by providing additional capabilities for workflow automation, employee productivity, and real-time collaboration.
Beyond these core plans, WalkMe also offers add-ons for its AI-powered features.
What are the pros of WalkMe?
WalkMe has many strengths, such as:
✅ Deep in-app guidance and engagement features
✅ Advanced analytics and reporting, now including AI-specific adoption tracking (AI Usage Dashboard, AI Insights) on top of the older workflow/form analytics
✅ Varied AI capabilities (conversational AI chatbots and agentic AI capabilities)
✅ Employee productivity tools, centralized in WalkMe Menu, with per-user memory and personalization built in
✅ License optimization and SaaS spend tracking
✅ Detailed segmentation and personalization capabilities
✅ Deep enterprise integrations, especially post-SAP (SuccessFactors, Ariba, SAP CX Sales Cloud, alongside Salesforce, ServiceNow, Workday)
✅ A community forum where WalkMe customers help each other out
What are the cons of WalkMe?
❌ Very complex platform with a steep learning curve
❌ Overcrowded and difficult-to-navigate UI
❌ Lacks key product adoption features like knowledge bases, roadmaps and product update pages, and user journeys. Feedback capabilities are thin, too
❌ Maintaining and updating materials over time is burdensome and time-consuming
❌ Support team can be hard to reach
❌ The self-serve help center can be difficult to navigate
❌ It's really pricey, especially for small businesses, and the newer AI capabilities add another paywall on top of a base platform that's already priced by quote only
A better alternative to WalkMe: UserGuiding
UserGuiding is a no-code, all-in-one product adoption platform. It allows you to create interactive in-app experiences for your users, communicate new feature releases and updates, gather insights through in-app surveys, and provide automated on-demand support.
Having some similarities in its offerings to WalkMe, UserGuiding’s features include:
- Product tours
- Tooltips and hotspots
- Banners
- Checklists
- Resource centers
- Surveys and NPS
- Knowledge bases
- Product updates
- AI assistants
- Analytics
- Session replay
- No-code event tracking
- MCP (Model Context Protocol)
- Custom alerts
- Feature request boards
- Public/Private product roadmaps
The main difference between WalkMe and UserGuiding lies in their target users and their specific needs.
➡️ WalkMe is built for IT, ops, and other internal teams managing AI adoption, workflow automation, and organizational change across the business, it leans heavily on analytics, and getting real value out of it usually takes technical skill and admin-level setup.
➡️ UserGuiding is built around the product experience itself, helping you onboard, guide, and support the people using your product, in-app and off-app, without writing code, and with a much shorter learning curve.
While you can use WalkMe solely for customer engagement, just as you can use UserGuiding for employee training, WalkMe’s emphasis on employee needs is clear, while UserGuiding’s strength lies in its comprehensive focus on user experience.
Now, let’s take a closer look at some of the features and compare them with WalkMe’s similar offerings 🔎
- Announcement Modals: As we’ve mentioned before, WalkMe’s in-app announcement capabilities are limited to ShoutOuts. UserGuiding empowers you with different announcement modals, slideouts, pop-ups, and banners to communicate with your users within your product.
Here’s an example campaign banner you can create with UserGuiding:
- In-app Surveys: You can create in-app surveys with both WalkMe and UserGuiding. However, UserGuiding offers ready-to-use templates, such as onboarding satisfaction surveys and feature request surveys.
- Product Tours, Tooltips, Hotspots: Both WalkMe and UserGuiding offer these features to their customers to help them provide real-time guidance in their software applications. Because UserGuiding is a no-code tool and has a more clean, intuitive UI, they are easier to create and manage with UserGuiding.
Here are guide modals, tooltips, and input fields you can create with UserGuiding:
- Widgets: WalkMe triggers onboarding tasks (a.k.a. checklists) and the in-app resource center from a single widget: the WalkMe Menu. While this setup streamlines access, it may make the checklist harder for users to find, as it doesn't appear immediately or may not be instantly visible.
In contrast, UserGuiding keeps the onboarding checklist widget separate from the resource center, though you can still place the checklist within the resource center if preferred.
This approach allows UserGuiding to better capture the attention of new users through distinct visual cues and a separate widget, eliminating the need for users to search for them.
- Standalone, Off-product Features: UserGuiding offers product updates and a knowledge base feature, which allow you to communicate new features and provide comprehensive self-serve support for your users.
The Product Updates page also serves as a place to collect user feedback on your releases —customers can leave comments or emoji reactions, even anonymously.
The Knowledge Base allows you to create a centralized hub, which you can also use for your resource center and AI assistant.
This setup helps reduce the number of support tickets/ support requests, saves time for both your team and customers, and eliminates the need for juggling multiple tools and integrations.
UserGuiding has recently released feature request boards and product changelogs that empower product teams in their product development processes. You can now gather new feature suggestions via public boards, which also allow upvoting, as well as updating your users and customers about the features and updates you’re currently working on and/or plan to work on in the future.
These are additions to the Product Updates page that add more depth in your two-way user communication.
Here’s what the feature request boards look like:
And here’s what the public changelogs look like:
You can also create private changelogs for internal planning.
How much does UserGuiding cost?
UserGuiding offers three pricing plans: Starter, Growth, and Enterprise. The pricing for these plans is based on your Monthly Active Users (MAU). This allows you to scale as you grow and save costs in the early stages.
- The Starter Plan starts at $174/month (billed annually) for up to 2,000 MAU.
- The Growth Plan starts at $349/mo (billed annually) for up to 2,000 MAU.
As you scale your MAU, these numbers scale as well.
The Starter Plan includes almost all of UserGuiding’s core features and capabilities, such as guides, surveys, checklists, resource centers, analytics, hotspots, knowledge base, and product updates —though with some limits on quantity.
The Growth and Enterprise Plans provide additional advanced services, enhanced account control features, and more customization and localization options. They also come with unlimited guides, hotspots, checklists, and resource centers.
In short…
WalkMe offers many strong features, particularly its analytics, AI capabilities, and employee-focused tools.
If you're looking for a solution to boost productivity, manage change, drive digital transformation, standardize and automate workflows, and improve overall efficiency through data-driven strategies, WalkMe is a fantastic option.
However, if your focus is on product adoption, customer engagement, and feature discovery, you may find WalkMe’s offerings somewhat limited in those areas.
Plus, you’d be paying a premium for features that may not be necessary for your needs.
In this case, you might want to explore product adoption or user onboarding tools rather than Digital Adoption Platforms (DAPs). With its comprehensive feature set, no-code and user-friendly structure, and much more affordable pricing, UserGuiding stands out as one of the top alternatives to WalkMe.
Frequently Asked Questions
What is WalkMe used for?
WalkMe offers a lot of features and capabilities, and different companies lean on the platform for different reasons. If we're to generalize, though, most enterprises today reach for WalkMe first for AI adoption and internal workflow optimization.
Broadly, companies use WalkMe for:
- Automating and optimizing complex workflows and processes
- Monitoring and driving AI adoption across the organization
- Managing change during platform rollouts and digital transformations
- Detecting friction points in user and employee flows and journeys
- Offering automated, on-demand in-app support
- Optimizing SaaS spend and software licenses
- Onboarding new employees and hires
- Creating interactive in-app experiences and gamifying user experience
- Collecting and analyzing user feedback
Why did SAP buy WalkMe?
SAP acquired WalkMe to enhance user adoption, streamline processes and workflows, and maximize the value of IT investments. WalkMe’s technology improves customer experience by enabling seamless workflow execution across business applications. Additionally, WalkMeX’s AI capabilities will enhance SAP’s copilot, Joule, with context-aware and proactive assistance. This acquisition aligns with SAP’s vision to integrate processes, systems, and people at scale, driving digital transformation. With SAP’s global reach and infrastructure, WalkMe’s technology is expected to scale and evolve faster, as well.
What is the WalkMe extension used for?
The WalkMe browser extension is designed to enhance user adoption, streamline workflows, and provide insights across web applications. It allows users to create onboarding processes/ materials directly on websites, record workflows, and turn them into interactive guides without requiring coding. Additionally, the extension helps monitor SaaS tool usage, track user events, and optimize software subscriptions and licenses by analyzing real usage data.
Who uses WalkMe?
WalkMe is used by businesses of all sizes across various industries, including technology, finance, healthcare, retail, and education. It is primarily utilized by product teams, HR and training departments, IT teams, and customer success managers to improve user adoption, onboard employees, automate workflows, and enhance digital experiences. Enterprises and SaaS companies use WalkMe to streamline internal processes and optimize user engagement with their software.
What companies use WalkMe?
Many well-known companies across different industries use WalkMe to drive digital adoption and optimize software usage. Some notable enterprises include IBM, Cisco, Deloitte, HP, Siemens Healthineers, Nestle, and Network Rail. WalkMe is widely adopted by large corporations and SaaS businesses that require scalable solutions for employee training, customer onboarding, and process automation.
How much does WalkMe cost?
WalkMe does not publicly disclose its pricing, as it operates on a quote-based pricing model. The cost depends on factors such as the number of users, required features, and level of customization. However, WalkMe is known to be a premium-priced solution, often considered expensive compared to some alternatives. According to Vendr data, the average cost for WalkMe software is about $39,000 annually.
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