Product Tour Software: Top 16 Free and Paid Tools in 2024

What is Product Tour Software?

Product tour software is also known as product walkthrough software or guided walkthrough software. It provides users with interactive guides that highlight key features and functionalities of a digital product.

Think of it as a virtual hand-holding experience that walks users through a product's interface, offering helpful tips and instructions along the way.

These interactive product tours, or guided tours, improve user understanding and engagement, reducing the learning curve and ensuring a smoother onboarding process.

Whether you're looking for the best product tour software for your SaaS product or a website guided tour tool, these solutions play a crucial role in enhancing user experience.

From free product tour software options to comprehensive product demonstration platforms, there's a wide range of product walkthrough tools available to meet diverse needs.

How Can Product Tour Software Help Your Growth?

1- Enhanced User Onboarding

A well-designed product tour can significantly improve the onboarding experience by guiding users through the initial setup and key features.

This helps new users get comfortable with your product faster, leading to higher satisfaction and reduced churn.

2- Increased Feature Adoption

Product tours can highlight underutilized features, encouraging users to explore and make the most of your software.

By showcasing the value of different features, users are more likely to adopt them, maximizing the benefits they get from your product.

3- Reduced Support Costs

By providing users with an immediate understanding of how to navigate and use your software, product tours can decrease the number of support requests and inquiries.

Users find answers within the tour, saving your support team time and resources.

4- Boosted User Engagement

Interactive and informative tours keep users engaged and interested.

As users interact more with the product, they are more likely to form a habit of using it, which can lead to long-term loyalty and advocacy.

5- Improved Retention Rates

A smooth onboarding experience and ongoing guidance ensure that users remain engaged and see continuous value in your product.

**86% of people actually say** that they would stay loyal to a business investing in onboarding that welcomes and educates them.🏆

This approach naturally reduces the likelihood of users abandoning your software, improving retention rates over time.

Choosing the Right Product Tour Software

1- Start With Understanding Your Needs

Before diving into the vast array of product tour software options, it's crucial to understand your specific needs.

Are you looking to streamline the onboarding process for new users, boost feature adoption among existing users, or reduce support queries?

Clearly defining your objectives will help you narrow down the options and choose the tool that best aligns with your goals.

Consider factors like the size of your user base, the complexity of your product, and the level of customization you require.

2- Learn Key Product Tour Features to Look For

Once you have a clear understanding of your needs, it's essential to know what features to look for in product tour software.

Here are some key features to consider:

• Customization Options: Ensure the software allows you to tailor the tours to your brand's look and feel.
• Segmentation Capabilities: The ability to create different tours for different user segments can enhance personalization.
• Analytics and Reporting: Robust analytics can provide insights into how users interact with the tours and identify areas for improvement.
• Ease of Use: A user-friendly interface for both creators and end-users is crucial for effective implementation.
• Integration Capabilities: Check if the software integrates seamlessly with your existing tools and platforms.

Best 16 Product Tour Tools

1- UserGuiding

UserGuiding is a user onboarding and engagement platform designed to help SaaS companies create interactive product tours, guides, and tooltips to enhance user experience and improve feature adoption.

It allows you to do all these without any coding knowledge.

UserGuiding’s product tours:

onboarding checklists:

and tooltips:

With a no-code editor, creating and managing these elements become quite straightforward.

The platform also supports user segmentation for personalized experiences and integrates seamlessly with third-party tools, including CRM systems analytics platforms.

Customization options ensure the onboarding content aligns with your brand’s look, while multilingual support makes it suitable for a global audience.

Last, but not least, UserGuiding offers analytics and reporting features to track user integrations and gather feedback, enabling continuous improvement of the onboarding process.

Pricing

💰Its free plan is ideal for startups and small businesses, though it comes with limited features.

💰Paid plans start at $69 per month, providing more advanced features, albeit at a higher price.

2- Intro.js

Intro.js is a lightweight, open-source library for creating step-by-step guides and product tours.

It supports multiple themes and is highly customizable, making it a great free tool for developers who are comfortable with coding.

However, it requires coding knowledge and lacks dedicated support.

Pricing

💰 The Basic Plan is approximately $9.99 for a one-time purchase, providing access to core features suitable for small projects or individual developers.

💰 The Extended Plan, priced around $29.99 for a one-time purchase, includes additional features like premium support and updates, ideal for growing teams and businesses.

3- Stonly

Stonly provides an intuitive platform for creating interactive guides, knowledge bases, and product tours.

It allows you to create step-by-step interactive guides that help users understand how to use your product.

These guides can be customized with text, images, videos, and other media to provide a rich learning experience.

The product tours can be embedded directly into your application, providing users with real-time assistance as they navigate through your software.

This helps reduce confusion and improves user satisfaction by offering help exactly when and where it's needed.

Pricing

💰Its free plan includes basic features like step-by-step guides and limited analytics.

💰However, the free plan has restrictions on the number of guides and analytics access, with paid plans starting at $49 per month for more advanced features.

4- Hopscotch

Hopscotch is an open-source library for creating guided tours and product walkthroughs.

It offers customizable step-by-step guides and integrates easily with various web applications.

Being free and open-source, Hopscotch is ideal for developers who are comfortable with coding.

The main disadvantage is the lack of professional support and the need for technical expertise to implement and customize the guides.

Pricing

Hopscotch offers a range of pricing plans to suit different business needs.

💰The Starter Plan is priced at $99 per month and supports up to 3,000 monthly users, with no credit card required for sign-up.

💰The Growth Plan costs $249 per month and accommodates up to 20,000 monthly users, also without needing a credit card for sign-up.

💰For larger organizations, the Enterprise Plan provides customized usage and plans, with pricing details available upon contact.

5- Uizard

Uizard is a design tool that leverages AI to help users quickly create wireframes, prototypes, and mockups without requiring extensive design skills.

Its intuitive interface and smart features make it accessible for both designers and non-designers alike.

When it comes to product tours, Uizard offers interactive guides that help users navigate its platform and understand its functionalities.

These product tours are designed to be user-friendly and provide step-by-step instructions, ensuring users can effectively utilize the tool’s features.

By integrating product tours, Uizard aims to enhance the onboarding experience, reduce the learning curve, and help users become proficient with the platform more rapidly.

Pricing

💰Its free plan allows users to build basic tours and gather feedback from users.

💰However, the free plan is limited in features, and paid plans start at $12 per month, offering more comprehensive functionality.

6- Helppier

Helppier offers a free plan that allows users to create interactive guides and product tours.

It provides features such as onboarding checklists, tooltips, and analytics.

Helppier is user-friendly and requires no coding, making it ideal for small businesses.

Pricing

💰However, the free plan has limited features, with paid plans starting at $120 per month for more advanced capabilities.

7- Appcues

Appcues provides basic onboarding flows, tooltips, and checklists.

Integrating with major analytics tools and offering basic user segmentation, Appcues is user-friendly and suitable for small-scale projects.

Pricing

💰However, the free plan has limited features, and the paid plans start at $249 per month, which can be expensive.

8- WalkMe

WalkMe is a comprehensive digital adoption platform offering robust product tour capabilities, including interactive walkthroughs, in-app guidance, and contextual help.

It also provides advanced analytics and user behavior tracking.

Pricing

With custom pricing based on requirements, WalkMe supports large enterprises with a comprehensive feature set.

💰However, its high cost and complexity might be overkill for small businesses.

9- Inline Manual

Inline Manual is a versatile tool for creating interactive walkthroughs, tooltips, and onboarding guides.

The platform enables you to target specific user segments with tailored content.

You can show different messages, tutorials, or tooltips based on user behavior, role, or other criteria.

It provides features such as user segmentation, multi-language support, and detailed analytics.

You can also customize the appearance of your guides and tutorials to match your brand’s look and feel.

This ensures a consistent user experience across your application.

Pricing

💰Inline Manual offers a range of pricing plans starting at $83 per month.

It is highly customizable and suitable for businesses of all sizes.

However, it may require some technical knowledge for advanced customization.

10- Guidde

Guidde is a user onboarding and training platform that focuses on creating, sharing, and managing interactive guides and tutorials.

The platform offers an intuitive editor to create guides without needing technical skills.

You can add text, images, videos, and other multimedia elements to make the guides more engaging and informative.

It also integrates with various third-party tools and platforms, enabling you to connect it with your existing systems for seamless onboarding processes.

Pricing

💰 Guidde is user-friendly and provides excellent support, with plans starting at $25 per month.

Its main disadvantage is that it might not offer as many advanced features as some other tools.

11- Gist

Gist is a versatile customer engagement and communication platform that excels in enhancing user onboarding through interactive product tours.

It allows for the creation of step-by- step guides that help new users quickly understand software features, supported by customizable onboarding checklists to ensure task completion.

In-app messaging and tooltips provide contextual assistance, while segmentation and personalization features deliver tailored experiences based on user behavior.

Pricing

Gist offers a free plan that includes basic product tours, live chat, and email marketing tools.

💰However, the free plan is limited in features, and paid plans start at $29 per month, offering more advanced capabilities and integrations.

12- Pendo

Pendo offers a comprehensive platform for in-app guidance.

The tours feature interactive elements like tooltips, and step-by-step instructions, tailored to different user segments based on behavior and attributes.

The tool’s in-app messaging allows for direct communication with users through welcome messages and educational content.

Pricing

💰With custom pricing, Pendo offers detailed analytics and a robust feature set, making it excellent for user feedback and engagement.

13- Userpilot

UserPilot offers a range of customizable in-app experiences, such as interactive tours, tooltips, and onboardings, checklists, designed to guide users though your application and highlight key features.

You can set up tours to trigger based on user behavior, attributes, or specific events, ensuring that the right guidance is delivered at the right time.

In addition to tours, UserPilot provides in-app messaging capabilities that allow you to send announcements, tips, or updates directly within your application, complementing the guided tours.

Pricing

💰It includes user segmentation and A/B testing, with plans starting at $249 per month.

Userpilot is highly customizable and requires no coding, but its higher pricing may not be suitable for non-SaaS products.

14- Whatfix

Whatfix provides contextual guidance, interactive product tours, and in-app help.

The tool’s product tours are highly customizable, allowing you to design walkthroughs, tooltips, and pop-ups tailored to your application’s branding and user needs.

It also offers robust analytics, user feedback collection, and easy integration with other tools.

Pricing

💰With custom pricing, Whatfix excels in providing contextual help and detailed analytics.

However, it can be expensive and may have a complex setup for advanced features.

15- Chameleon

Chamelelon’s product tours are a game-changer for enhancing user onboarding and engagement.

With this tool, you can craft seamless interactive walkthroughs that effortlessly guide users through your application’s features and functionalities.

Its robots customization options let you tailor tours to specific user segments, ensuring a personalized experience that drives deeper engagement.

Pricing

💰With plans starting at $279 per month, Chameleon offers high customization and good analytics, though it comes at a high cost and requires some technical knowledge for advanced customization.

16- Apty

Apty provides digital adoption solutions with interactive product tours, real-time user assistance, and robust analytics.

Its interactive product tours are designed to seamlessly guide users through complex workflows and new features, enhancing their understanding accelerating adoption.

While Apty’s extensive feature set and powerful analytics make it a formidable choice for businesses aiming to improve digital adoption, it is important to note that its pricing is on the higher end of the spectrum.

Pricing

💰Having said that, Apty does not publicly list detailed pricing on its website, as it typically offers customized pricing based on the specific needs and scale of your business.

Conclusion

Ready to turn your onboarding from a maze into a joyride?

Product tour software is your go-to ride for dazzling users with interactive walkthroughs and tips. Whether you pick a free starter pack or a premium powerhouse, the right tool can make your users feel like they are on a VIP tour of your app.

You can try UserGuiding’s product tour feature for free and get a consultancy from our experts to accelerate your process.

Invest wisely and watch your engagement soar!🚀✨