Mert Aktas

Mert Aktas

About
Mert is the Marketing Manager of UserGuiding, a code-free product walkthrough software that helps teams scale user onboarding and boost user engagement.

We were one of the top sponsors of LATAM’s biggest tech event, SVWC 2022!

News
As a child, I had lots of memories of playing, watching, and talking about soccer, so Brazil was automatically an amazing country for me. Most of the successful…
Mert Aktas
best data science books

12 Data Science Books That Will Turn You Into a Data Scientist

For You
Data is everywhere nowadays. Here are 12 data science books that you should read to become a data scientist.
Mert Aktas
best software and lms for customer learning

14 Best Software and LMS for Customer Training in 2022

User Onboarding
Anyone in SaaS would know the importance of customer retention, customer satisfaction, and overall customer success. But what we do to achieve these business…
Mert Aktas
writing engaging outreach emails

Quick Guide to Writing Engaging Outreach Emails and Getting More Replies 

Growth
Email outreach is one of the best marketing tactics for increasing online presence and generating quality leads for businesses. This can help you generate traffic
Mert Aktas
guide for community marketing

What Is Community Marketing and How You Can Get Started This Quarter

Growth
Marketing is communicating what your product or service offers, and it’s a critical part of your business. Community marketing strategy is a popular marketing…
Mert Aktas
best cloud computing services

9 Best Cloud Computing Services You Can Go with in 2022

SaaS
Trying to choose a cloud hosting provider can be difficult. There are so many cloud companies, and selecting the best one can be a struggle. However…
Mert Aktas
salesforce alternatives and competitors

6 Alternatives and Competitors to Salesforce to be Your Next CRM

Growth
Salesforce is the well-known king of enterprise customer relationship management (CRM) software. For years, it's been one of the best CRM solutions available…
Mert Aktas

4 Essential Feature Request Prioritization Frameworks

Product
Deciding which features to include and which to exclude in the following versions can be very challenging. Here are 4 frameworks to prioritize feature requests.
Mert Aktas
time to value ttv

What is TTV and How to Reduce Time to Value Today

User Onboarding
Time to Value refers to the time it takes a customer to reach the value of your product or service. Here’s how you can achieve a faster TTV to boost product adoption.
Mert Aktas

A Guide to Product Adoption: Everything you need to know

Product
Product adoption is the most important concept that concerns product teams. Here is how you can measure and improve it today.
Mert Aktas
best sales books

7 Greatest Sales Books of All Time You Should Read as of 2022

Growth
If you want to improve your sales game and enterprise growth, you need to commit yourself to this topic by learning more about it. To learn how to become a…
Mert Aktas
best marketing books

10 Best Marketing Books You Have to Read as a Marketer in 2022

Growth
People can’t read a book if they don’t know it exists, and you can’t market and sell your product if you don’t learn the best marketing tactics, algorithms…
Mert Aktas