Alican Bektas

Alican Bektas

About
Alican is the Product Manager of UserGuiding, a code-free product walkthrough software that helps teams scale user onboarding and boost user engagement.

User Onboarding Checklists (2023 Guide)

User Onboarding
A user onboarding checklist is exactly what it sounds like. It is a list of tasks that the user needs to complete as part of the onboarding process,
Alican Bektas

A Guide to “Aha!” Moment – How to find it, Definition, Examples

UX Design
Aha moments are magical moments that focus an entire company under a goal. In this article, we discuss what an aha moment is and how to find it with examples.
Alican Bektas
best ecommerce books

9 ECommerce Books Every Small Business Owner Should Read in 2023

Growth
If you own an e-commerce business, you need some tips to increase your sales conversions! Starting a new business from scratch can be overwhelming…
Alican Bektas
16 software documentation tools

16 Software Documentation Tools That Will Get the Job Done

Growth
Writing software documentation is essential, as it showcases the product you have built to the world. When a user downloads your app for the first time, they'
Alican Bektas
product positioning definition

What is Product Positioning? Definition, Strategies, & Examples

Product
This blog post is written for people who want to learn something new with regard to digital marketing. Reading this will not give you information about quantum…
Alican Bektas

How to Ensure SaaS Product Success

Product
No SaaS product succeeds without the correct amount of effort. So how do you know when and where to put that effort into? Let’s check out!
Alican Bektas
Customer Segmentation

Customer Segmentation: A Complete Guide

Growth
In order to provide each user with a unique experience, you must divide your customer base into groups. Customer Segmentation is used by many to do that.
Alican Bektas
what is the next normal

What is the Next Normal and what is the future like for B2B SaaS?

Growth
The assumption that our era will be defined by the period before COVID-19 and the “new normal” that will develop in the post-viral era, coined by McKinsey
Alican Bektas

Product Designer Salaries and Career Path – Everything You Need to Know in 2023

Product
Like any other career path, the product designer career path is also quite rocky. Let’s make it easy to see the whole path and looks at roles and salaries.
Alican Bektas
Product Management Training

Product Management Training – A 2023 Guide

Product
It is true that Product Management doesn’t require any degrees, but how do you learn how to manage products? Here are 5 ways!
Alican Bektas
product service management

What is Product Service Management?

Product
Product service management is a marketing function that focuses on improving a product or service in response to market changes. Here’s how to master it.
Alican Bektas

15 A/B Testing Tools to Find Out the Best of Everything for your Business

UX Design
Is the button going to be blue or red? How could you know which one will attract more people? Which UX will work better? Let’s find out, with some help…
Alican Bektas