Collecting feedback is easy—turning it into real product impact is the challenge.
In this session, we explored how product managers can use UserGuiding’s in-app surveys, NPS, and feedback tools to better understand their users and drive smarter product decisions.
You’ll learn best practices for creating effective in-app surveys, structuring questions for real insights, and making sure feedback directly influences your roadmap.
We were joined by two product experts:
- Catherine Jones, Product Manager at commercetools and a power-user of UserGuiding’s in-app surveys, shared how her team leverages feedback to improve user onboarding and create a better product experience.
- Emrah Aydin, Product Marketing Manager at UserGuiding, shared how his team uses UserGuiding’s survey features internally—from launching surveys to prioritizing updates.
Whether you're new to in-app surveys or looking to take your strategy further, you'll walk away with clear, actionable tactics you can implement right away.
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