Top Userlane Alternatives and Competitors for Better Interactive Guides (Free and Paid)

Userlane is a user onboarding software used by many companies, some of which are content with the product and the value it offers, some not.

If you are one of those businesses who are not content and believe you will never be, I have prepared this article in which I am going to evaluate the top 6 tools that are the best alternatives and competitors to Userlane.

But before that, I will introduce the tool itself.

So if you are familiar with the tool and would like to skip directly to the alternatives, just click here.

Also, I have added a comparison table to help you get a better idea at a glance. Be my guest and click here to skip to the comparison table. 


  • Userlane is a simple user engagement tool that provides interactive product tours and checklists to users.
  • Although it is very easy to use, the fact that Userlane doesn’t have a full set of onboarding features and their lack of transparency in pricing makes Userlane not the best option.
  • UserGuiding is the better alternative since it provides a whole set of features. Those features include product tours, checklists, resource centers, tooltips and hotspots, in-app surveys and NPS, advanced analytics, and multi-language support.
  • UserGuiding is also transparent about its pricing and costs only $89/month.
  • Other alternatives include WalkMe, Appcues, Pendo, Intro.js, and Crumble.

What is Userlane?

Along with its User Onboarding and Product Adoption features, Userlane also offers automated Employee Training.

You can use Userlane to onboard vendors, customers, users, and employees to your products.

Userlane is not one of those complex software that requires technical knowledge. Its implementation is not difficult at all, and its price is optimal for recently established businesses with low budgets.

Especially if you are looking for an employee training tool, you can cut costs and speed up the training processes with automation using Userlane.

If you require a detailed tool for just user onboarding, however, you might need a few alternatives to Userlane since it doesn’t provide all the key features that you expect from a customer engagement tool.

Userlane Pricing

Userlane offers custom prices for each of their customers as they believe“that custom pricing is the best way to effectively serve such a diverse customer base“. You can contact Userlane to learn the cost of your customized plan.

Userlane Reviews

👍 Pros:

“At least at the start, we had a really responsive and helpful Customer Success person. Their team has also done a good job reaching out to us for feedback.”

👎 Cons:

“We don’t have a huge number of users, and it’s difficult to filter out internal users, which makes interpreting the usage analytics rather difficult.”

Why you need a Userlane Alternative

1- Not Enough Features 🧩

Userlane has a simple UI and good customer service along with cute interactive step-by-step walkthroughs, but this doesn’t compensate for the fact that it doesn’t provide resource centers, a knowledge base, or advanced interactive training.

If you compare the product to similarly priced others, such as UserGuiding, you see that the value you get doesn’t justify Userlane’s pricing.

2- Insufficient User Segmentation and Analytics 📉

If you need Userlane for employee training, you won’t probably need detailed analytics. But if you are aiming to improve the end-user experience while being able to track real-time active users, Userlane will disappoint you. 

Top Userlane Alternatives

  1. UserGuiding
  2. WalkMe
  3. Appcues
  4. Pendo
  5. Intro.js
  6. Crumble

I’ll go over each tool, compare it to Userlane, and talk about which cases they should be preferred. So, without further ado, let’s start with our first product:

1- Userlane vs UserGuiding – No-code Interactive User Onboarding

UserGuiding is one of many user onboarding tools that you can create capable in-app experiences with.

UserGuiding elevates end-user experience.

With UserGuiding, you can create:

  • Interactive product walkthroughs,
  • Tooltips,
  • Hotspots,
  • User onboarding checklists,
  • Self-serve and interactive resource centers,
  • NPS surveys,
  • In-Depth and User-Specific data analysis,

The three very significant facts that make this tool preferable are its simplicityinvaluable customer support, and innovative approach to the product.

Customer support is always there for you, collecting and sending feedback to the product team so that they can act on it to improve.

It is easy to create user segments and personalize the experience with UserGuiding!

What makes UserGuiding better than Userlane?

The tool is also extremely simple, and no technical knowledge is required to create guides and implement them to your web product.

Being an ideal solution for both user and employee onboarding, it provides all the key features for better customer experience and enhances user productivity.

And the pricing models of USerGuiding are much more affordable than any other 3rd-party alternative to Userlane, which makes UserGuiding the #1 alternative to Userlane.

UserGuiding Pricing

  • 14-day free trial (no credit card required)
  • Basic Plan: $89/month when billed annually for up to 2500 MAU
  • Professional Plan: $389/month when billed annually for up to 20000 MAU with unlimited guides
  • Custom Quotation Available for Larger Companies

UserGuiding Reviews

👍 Pros:

“As a product manager, this tool is a great way to build out different onboarding flows and test them with my team long before I push something live.”

👎 Cons:

“Although we could integrate some of the tools we use with UserGuiding, it was a downer when I saw there is no integration with Heap yet.”

UserGuiding vs Userlane

Starting Priceunknown$89/month
G2 Rating4.7⭐4.7
Interactive Walkthroughs
Onboarding Checklists
Announcement Modals/Banners
NPS Surveys
In-Product Surveys
In-App Resource Center
User Segmentation
User Analytics
Multi-Language Support
User Tracking
Knowledge Base Integration

UserGuiding also offers free migration services for your in-app content created using other software to minimize your switching costs.

Schedule a demo with one of our experts or start your free trial now:

Don’t Pay a Fortune for Other Tools!

UserGuiding starts from only $89/month.
Create tours, tooltips, and surveys without coding

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2- Userlane vs WalkMe – A Digital Adoption Platform For Enterprise Companies

WalkMe is a credible user onboarding company, used by massive enterprises such as Microsoft and Paypal.

These enterprise products trust WalkMe in their onboarding, employee training, and self-help solutions. It is a highly comprehensive tool for high-revenue businesses to perfect their onboarding flows. But for small-medium size businesses and startups, WalkMe will only be an economic burden.

Also, for small companies, WalkMe is not recommended as it might need a dedicated employee that is constantly creating and optimizing guides since it requires previous knowledge of technical stuff to fully benefit from the tool.

WalkMe Pricing

WalkMe doesn’t provide us with a fixed price; what they do is customize the plan and the price of each customer according to their platform. These customized prices are often a bit more than what their competitors offer.

WalkMe Reviews

👍 Pros:

“The system has an extremely deep rules engine that allows you to create a solution for pretty much all use cases.”

👎 Cons:

“They will NOT let you out of your multi-year contract. That alone should be a cautionary tale for the consumer.”

3- Userlane vs. Appcues – Better User Engagement For Tech-Savvy People

Appcues, the first no-code onboarding tool ever, provides companies with user onboarding solutions to the day.

With various onboarding elements that you can use to offer personalized experiences, Appcues is a decent alternative to Userlane.

Although the tool is code-free, it requires a bit of technical knowledge to fully utilize. You should be fine as long as you have a developer that oversees the processes in the tool.

Appcues Pricing

Appcues has 3 pricing plans:

  • The Essentials Package starts at $249/month when billed annually with 2500 MAU.
  • The Growth Package starts at $879/month when billed annually, again at 2500 MAU.
  • The Enterprise Package doesn’t have a set pricing; you need to get a custom quotation.

Appcues Reviews

👍 Pros:

“Appcues has helped our team quickly role out in-product communication that drastically improve our users experience and impact key business metrics across our funnel. ”

👎 Cons:

“Would definitely love it if Appcues supported mobile apps. Doesn’t seem to be an undo option (or at least I can’t find) when creating flows.”

4- Userlane vs Pendo – Better User Analytics

Pendo includes various tools and has many uses; such as user onboarding, user surveying, product roadmapping, and feature adoption.

It is an all-in-one solution for product teams, helping you can gain valuable insights about your users.

Particularly data-focused product managers use Pendo to understand what users are doing inside their product, what functions/features are being more utilized, how product changes affect business metrics, and more.

However, many Pendo users complain that it is not as simple as other tools since the integration and maintenance of Pendo is a full-time job for at least one technical person, especially during the initial setup.

Pendo Pricing

Pendo has a free plan with up to 1000 MAU and some basic features.

Their paid plans don’t have fixed pricing, so you’ll have to contact Pendo to get a quotation.

Pendo Reviews

👍 Pros:

“Been using Pendo for 2 years. It’s a great tool specifically for guides and capturing user feedback. There are some limitations to what you can do with guides but all in all, it’s easy and pretty flexible.”

👎 Cons:

“Agree with everyone else commenting that the set up is painful… So is the overall management. If you make changes to your site frequently, you will have to change tags to match your updates, keep in mind that is pretty much standard with most applications like this.”

5- Userlane vs Intro.js – Customer Onboarding with Affordable Pricing Options

Intro.js is a great alternative to Userlane, if you have a spare developer available; since it is an open-source library for user onboarding.

Its product tours and feature highlights currently help many iconic companies such as Amazon and Nestle, but the onboarding elements it includes are limited to those two.

Also, the customization options are very few so it might not always look right in your product.

Intro.js Pricing

Intro.js is completely free until you use it for a commercial product, which then requires a license. The licenses and their prices are:

  • Starter pack without any official support for $9.99,
  • Business pack with a month of official support and code review for $49.99,
  • Premium package with a year of official support, code review, and unlimited projects for $299.99.

Intro.js Reviews

👍 Pros:

“I really like the Intro.js plugin because documentation is straightforward and easy to understand. Very good onboarding tool for basic use cases requires no technical background thanks to its user-friendliness”

👎 Cons:

“The library is definitely open source and free software, but at the same time if I want to use it for commercial use it seems I need to pay a license fee. Why is this required if the code is open source?”

6- Userlane vs Crumble – Software Adoption Source For Free

Crumble is an open-source digital adoption platform that helps you onboard your users, well, sort of.

crumble vs kompassify

For a free and open-source tool, Crumble has just enough value to offer. Basic features that are done mostly by you.

With Crumble, you can create product tours from little interesting bubbles. Although technical knowledge is required, if you don’t have the budget, you can always use Crumble.

Crumble Pricing

Crumble is an open source that is 100% free!

Userlane Alternatives Comparison Table

Frequently Asked Questions

Who should use Userlane?

Product managers and customer success managers should use Userlane to improve their user onboarding.

How much does Userlane cost?

Userlane doesn’t have a fixed price at the moment. They provide each customer with a custom package that costs according to their company size.

What are the top alternatives to Userlane?

The top 6 Userlane alternatives are UserGuiding, Walkme, Appcues, Pendo, Intro.js, and Crumble.

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Hilal Yıldırım

Hilal Yıldırım

I’m UserGuiding’s growth-obsessed product marketer. I like to research and write about product, onboarding, and inbound marketing. If you feel like we could exchange ideas, feel free to reach out via LinkedIn or email! P.S. If I don’t respond, please know that I’m on a road trip with my camera and motorbike.