Userpilot vs UserGuiding 2023 Comparison – Which tool is actually better?

Userpilot is a highly popular digital adoption platform that helps you create smooth user experiences and product onboarding flows. But… It is very expensive. 

That is where UserGuiding comes in.

UserGuiding is an amazing product adoption platform software that provides well-designed and engaging walkthroughs for an unbelievably affordable price.

So which one is better for you?

Which one of these tools is the one that is the better fit for your needs and goals?

To help you find an answer to those questions, I will:

  • Introduce Userpilot and talk about the tool’s cons and pros,
  • Introduce UserGuiding and talk about the tool’s cons and pros,
  • Compare those tools side-by-side for you to have a better overview.

And also, if you want to skip all those, you can benefit from this quick table:

TL;DR – Side-By-Side Comparison Table


Alternativas à Userpilot
Starting Price$69/month$249/month
G2 Rating4.74.6⭐
Interactive Walkthroughs
Tooltips
Hotspots
Onboarding Checklists
Announcement Modals/Banners
NPS Surveys
In-Product Surveys
In-App Resource Center
Avg. Deployment Time15 Minutes1-2 hours
User Segmentation
User Analytics
Multi-Language Support
User Tracking
Knowledge Base Integration
Learning Curve😄 Smooth😟 Steep

UserGuiding also offers free migration services for your in-app content created using other software to minimize your switching costs.

Schedule a demo with one of our experts or start your free trial now:

Don’t Pay a Fortune for Other Tools!

UserGuiding starts from only $69/month.
Create tours, tooltips, and surveys without coding

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What is Userpilot?

Userpilot is a SaaS product that helps you create in-product experiences for your customers.

With features such as interactive walkthroughs, tooltips, checklists, resource centers, and NPS; Userpilot gives you the necessary tools to improve user activation and increase feature adoption.

It also helps you track the performance of what you’ve created with a simple analytics feature.

But, Userpilot can be a challenge for non-technical people, and most users agree that it doesn’t offer the visuality and customization most of its competitors offer.

Pros 🤩 Userpilot is good for:

✅ Userpilot provides a full set of necessary onboarding features so that you can create the perfect onboarding sequence for your users.

✅ Userpilot provides exquisite customer support. They are great at coming up with quick and highly personalized solutions to all your problems whenever you have one.

✅ Userpilot’s interface is very user-friendly so that even first-time users can set up and publish their own product engagement sequences.

Cons 😮‍💨 Userpilot isn’t good for:

❌ Userpilot isn’t the best when it comes to analytics features. If you would like to get the best out of your customers, you will have to use integrations.

❌ But Userpilot doesn’t provide enough integration options either. However, if you only use Amplitude, Google Analytics, Hubspot, and Segment, well, then you won’t be disappointed.

❌ If you value the visuality of your product, then you will be disappointed to hear that Userpilot doesn’t offer the best visual options. The elements are not really customizable, and they don’t offer many templates.

❌ Userpilot is also not affordable. Their starting price is not only above the market average, but they also don’t grant access to all features in the growth plan.

Userpilot Pricing

Userpilot has two separate pricing plans:

  • 14-day free trial (no credit card required)
  • Growth Plan: $249/month when billed annually for up to 2500 MAU
  • Enterprise Plan: $749/month when billed annually for up to 2500 MAU

What is UserGuiding?

UserGuiding is a product adoption platform that doubles down on customer and user onboarding with powerful in-app elements.

It is a “no-code” product that everyone, regardless of their technical background, can set up and start using immediately.

Also, UserGuiding costs below the average of similar products but provides the same value – if not more.

Here is what you can create with UserGuiding:

  • Interactive Product Tours,
  • Tooltips and Hotspots,
  • In-app messages
  • User Onboarding Checklists,
  • Resource Centers,
  • NPS Surveys,
  • In-Depth Analytics
  • And custom user segments.

Pros 🤩 UserGuiding is good for:

✅ The #1 strength of UserGuiding is the value it provides for the price it costs. UserGuiding offers a full set of no-code engagement and adoption elements for as little as $69/month.

✅ Unlike many other competitors, UserGuiding’s interface is very user-friendly so that even first-time users can set up and publish their own product engagement sequences.

✅ UserGuiding is also very customizable. You can play with your engagement elements’ shape, color, positioning, and much more.

✅ UserGuiding provides 24/7 customer support. This means that customers can get help quickly – no matter which time zone you are in – and solve their problems without friction.

✅ In terms of User Onboarding, UserGuiding provides a full stack of features so that you won’t have to adopt multiple tools for different features.

Cons 😮‍💨 UserGuiding isn’t good for:

❌ Since UserGuiding’s main focus is onboarding, the analytics features it provides might not be enough for some companies. However, the tool provides various integration options with most analytics tools.

❌ UserGuiding does support multiple languages, but it doesn’t have a built-in localization feature yet.

❌ Although you can use UserGuiding for employee training as well as user adoption, the features for employee engagement might be a bit simpler than you expect.

UserGuiding Pricing

  • 14-day free trial (no credit card required)
  • Basic Plan: $69/month when billed annually for up to 2500 MAU
  • Professional Plan: $299/month when billed annually for up to 20000 MAU with unlimited guides
  • Custom Quotation Available for Larger Companies

Userpilot vs UserGuiding

Alternativas à UserpilotFeatures
Userpilot definitely delivers what it promises. But in 2023, users on G2 agree that UserGuiding is a better and more modern onboarding solution.Onboarding
🤩 ➡️
UserGuiding is rated higher in G2 in almost every category concerning user onboarding. Therefore, we could say that UserGuiding
Although Userpilot does provide in-app analytics, since it is not the tool’s main focus, you might need an integration to handle the analytics.Analytics
🤩 ➡️
UserGuiding isn’t a data collection tool. Still, it provides in-depth analytics about overall activity, and allows you to see user-specific data as well.
Userpilot provides in-app NPS surveys and feedback collection modals. If you need other types of surveys, Userpilot might not be the tool you are looking for.Surveying
🤩 ➡️
UserGuiding also doesn’t provide lots of surveying options, but the surveys are easier to create and much more customizable than Userpilot.
Alternativas à UserpilotPricing
Userpilot’s pricing starts from $249/month – which is above the market average.🤩 ➡️UserGuiding’s pricing starts from $69/month for 2,500 MAU and all features (except for UserGuiding Now)
Alternativas à UserpilotEase Of Use
 Userpilot is a no-code tool, but to fully benefit from the tool and ease the integration process, coding knowledge is essential.🤩 ➡️From free implementation support to CSS-free customization, UserGuiding is one of the simplest digital adoption platforms. You can set up and get going with UserGuiding in under an hour.
Alternativas à UserpilotCustomer Support
Userpilot clearly cares about their customers and this is why they provide fast customer support. Bear in mind that most their users are small businesses and mid-market users.🤩 ➡️UserGuiding has a score of 9.8/10 on G2 in terms of the quality of customer support. Their dedicated support team is quick and provides Customer Support to all users worldwide, no matter which time zone you are in.

Simple, Affordable, and Powerful User Onboarding Software.

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Hilal Yıldırım

I’m UserGuiding’s growth-obsessed creative content writer and junior journalist. I like to research and write about growth, onboarding, and inbound marketing. If you feel like we could exchange ideas, feel free to reach out via LinkedIn or email! P.S. If I don’t respond, please know that I’m on a road trip with my camera and motorbike.