Serra Alban

Serra Alban

About
When I realized I won’t be the next Tarantino I found myself as a creative content writer at UserGuiding. I’ve been obsessed with UX design, customer success, and digital adoption ever since. If you could stare at good UX for hours like me don’t hesitate to hit me up on LinkedIn. I might end up dropping too much movie trivia but hey, old habits die hard.
user re-engagement example and practies

7 Simple Yet Efficient Ways to Re-engage Users Who Have Abandoned Your App After Their First Use

Growth
Here's an overused but valid stat for you. If you have 26 unhappy customers, only one of them will speak up about it. The rest will simply churn without saying…
Serra Alban

How to Onboard Suppliers to your platform (the right way)

User Onboarding
Creating and successfully going along with a supplier onboarding process is not an easy task. The supplier relationship and the supplier onboarding process…
Serra Alban

8 Proven Ways to Drive Software Adoption (+ Success Story)

User Onboarding
No business wants to lose a good employee. Be it an executive position or an intern, if retaining an employee is promising for the company…
Serra Alban

White Glove vs. Self-Service Onboarding – Which one is the best for you?

User Onboarding
I don't know about you, but I've always been a sucker for self-service. In restaurants, I always hated calling for a waiter. I'd just walk up to the counter and…
Serra Alban

3 Steps to Onboard Users to CRM Platforms the Right Way (with examples)

User Onboarding
Every business needs a CRM tool. And so, every business has a CRM tool. Be it one of the classics like Hubspot or Salesforce, an indie one like Less Annoying…
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What is an Onboarding Wizard (with Examples)

User Onboarding
If you had access to a computer in the 2000s, you'd know exactly what a software wizard is. I lost count of how many buggy antivirus software I downloaded…
Serra Alban

B2B SaaS Onboarding – an advanced guide for creating outstanding experiences

User Onboarding
Ever noticed a difference between a B2B and a B2C onboarding? Because there are a TON of them. There is no way you can onboard a Netflix and a HubSpot user…
Serra Alban

Digital Customer Onboarding in Banking – 3 steps to get it done right

User Onboarding
If you had to start a new bank account in the last couple of years, you might have realized that the process is quite different now. Back when I started my…
Serra Alban
onscreen alternatives and competitors

5 OnScreen DAP Alternatives to Simplify Digital Adoption and Boost Engagement

User Onboarding
Onboarding employees is no easy deal. And when it is SAP that you are onboarding them on, the game is on. Thankfully there is a tool that was specifically…
Serra Alban

Duolingo – an in-depth UX and user onboarding breakdown

UX Design
At one point or another, everyone has heard of Duolingo. It was a good enough solution for learning foreign languages as it was, and it wasn'
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bubble user onboarding and ux breakdown

Bubble – A UX and User Onboarding Breakdown

User Onboarding
If I were to categorize Bubble’s user experience patterns, it would be their website UX, in-app UX, and user onboarding UX. The very best thing about Bubble’s
Serra Alban
best user engagement tools

Top 13 User Engagement Tools You Should Adopt Today

Product
We are looking at the best user/customer engagement platforms and tools you can use to make your customer satisfaction and customer retention skyrocket while keeping customer churn at a minimum.
Serra Alban