Serra Alban

Serra Alban

About
Serra is a Creative Content Writer of UserGuiding specialized in user onboarding and UX. When she is not writing you can find her playing video games or throwing random movie trivia at uninterested people.

Using Interactive Guides to Step-up Your User Education Today

User Onboarding
What is better than a user guide? An interactive one. Let’s explore how an interactive guide works with some great examples and tips.
Serra Alban

Customer Success vs Customer Support/Service – What actually is the difference?

Growth
Customer service/support and customer success have been concepts mistaken for each other for a while now. Let’s talk about the differences once and for all.
Serra Alban
the ultimate guide to understand customer success

A Complete Guide to SaaS Customer Success

Growth
Are you new to the term “customer success” or trying to have further knowledge about it for your SaaS company? Check out our guide.
Serra Alban

#1 Guide to Onboarding UX/UI Patterns – everything you need to know

User Onboarding
Onboarding UX patterns are a make-or-break deal when it comes to successful user onboarding. Let’s find out how you can turn the tide with the right pattern.
Serra Alban

User Onboarding UX: Everything You Need to Know

User Onboarding
User onboarding UX is a process every SaaS company needs. Join us as we go through how to design and improve onboarding UX.
Serra Alban

A Guide to Knowledge Bases: Definition, Tools, and Best Practices

User Onboarding
A knowledge base is a powerful tool for customer support, moreover, it is self-serve. So, what exactly is a knowledge base? Let’s find out.
Serra Alban

Best Help Center Software and Best Practices of Help Centers

User Onboarding
Help centers are often mistaken for other channels of customer support. Let’s find out what help centers are and dismantle the misconception today.
Serra Alban

Best Low-code Platforms to Develop Apps and Improve your Business in 2021

Product
A low-code platform is a developer’s best friend. It makes coding easier and launching quicker. But what else are low-code tools capable of? Let’s find out.
Serra Alban
saas-customer-support

SaaS Customer Support: How to provide an amazing service

Growth
Customer support is a sink or swim situation for all businesses. It is in your hands to make your business sail smoothly. Let’s look at some great tips.
Serra Alban
customer retention examples

4 Impressive Customer Retention Examples From Top Brands

Growth
Top brands do everything on a whole another level, and customer retention is no exception. Let’s find out what it takes to retain millions of users.
Serra Alban

New Employee Training: What to do and what not to do

User Onboarding
Whether you are in retail or SaaS, employee training is a must. Let’s look at what employee training is, the best practices, and common mistakes.
Serra Alban
customer retention strategies

What is Customer Retention and 8 Customer Retention Strategies that Work Like a Charm

Growth
Customer retention is by far one of the most important things in SaaS but it is often overlooked. Let’s take a look at some customer retention strategies.
Serra Alban
customer retention strategies