Skip to content
Main Navigation
BLOG
User Onboarding
Product
UX Design
Growth
News
How To
Search
Mert Aktas
About
Mert is the Marketing Manager of UserGuiding, a code-free product walkthrough software that helps teams scale user onboarding and boost user engagement.
What is Growth Engineering and What Exactly Does a Growth Engineer Do?
Growth
Did you know that marketing has an engineering side? The term “growth hacking” might ring a bell to startup teams, but what about “growth engineering?”
Mert Aktas
December 25, 2021 ·
11
min read
Best Tools for Startup Growth Hackers in 2023
Growth
Check out our list of the best tools for growth hackers and startups in 2023. Every tool’s pricing information is also included with free and paid options.
Mert Aktas
December 25, 2021 ·
24
min read
Your Guide to Account-Based Marketing: Examples and Strategies
Growth
Account-Based Marketing (ABM) targets the most critical customers and prospects with precise campaigns. Here’s your guide to adopting ABM for your business.
Mert Aktas
December 25, 2021 ·
14
min read
Launch a Product (Successfully) in 7 Essential Steps
Product
It doesn’t take a business expert to know that one way or another, you can launch a product. The question is, however, whether you can do it successfully.
Mert Aktas
December 25, 2021 ·
11
min read
What is Customer Experience and why it’s crucial + Examples
UX Design
Offering a better experience to your users starts with understanding what customer experience (CX) means and why actually it is important.
Mert Aktas
December 23, 2021 ·
9
min read
What is McKinsey’s 7-S Change Management Model and how to use it
Growth
Change is inevitable, but it is not impossible when you have the right weapons in your arsenal. Let’s take a look at McKinsey’s 7S change model.
Mert Aktas
December 23, 2021 ·
14
min read
A Definitive Guide to Voice User Interface Design (VUI)
UX Design
Instead of traditional user interfaces which require interactions by physical gestures, Voice User Interfaces can be more effective in user-device interaction.
Mert Aktas
December 22, 2021 ·
13
min read
Get Started with Big Hairy Audacious Goals (BHAG) Today – an Extensive Guide
Growth
Looking for a big hairy audacious goal you can follow for the next couple of decades? Let’s take a look at the whys and hows of BHAGs.
Mert Aktas
December 22, 2021 ·
15
min read
13 Best Podcasts About Startups and Growth in 2023
Growth
We’ve gathered a list of the best podcasts about startups and growth. Check out our list for podcast suggestions and learn from successful founders.
Mert Aktas
December 21, 2021 ·
11
min read
Product Manager Resume Tips – Impress Employers
Product
In order to land a product management position in a decent company, you have to have an outstanding resume that differentiates you from other candidates.
Mert Aktas
December 20, 2021 ·
10
min read
SaaS Marketing Guide: How To Consistently Grow Your Company
Growth
In this article, we go over the three foundations of building a SaaS company from a marketing perspective in three chapters. See how UserGuiding succeeded!
Mert Aktas
December 20, 2021 ·
22
min read
How to Structure an Ideal Marketing Team for SaaS
Growth
A well-structured and aligned marketing team equals to more than success for SaaS teams. Here’s how you should structure your SaaS marketing team.
Mert Aktas
December 19, 2021 ·
13
min read
Posts navigation
«
1
2
3
4
5
…
10
»