How to Leverage monday.com for Product Management (+5 examples)

Lately, I’ve been working on gathering information on various applications for our product team so that they could use one to their heart’s content while still keeping in touch with the other departments constantly.

Of course, there are several other items that I’m checking, from the overall value we can get to the financial side of the business, to make a beneficial purchase for the better of the teams. However, I hate to admit that only a few applications get the passing grade as product management software.

In this article, I’ll tell you about an excellent tool that has topped the list I’ve made: monday.com as it’s considered one of the most comprehensive tools for product managers.

So, let’s start directing you toward a product management tool with advanced features on display for each and every product manager to see.

What Is monday.com?

monday.com for product management

monday.com is a project management tool that serves as a cloud-based Work OS (Operating System) where you get the liberty to visualize and put into action any work-related activity you perform in the office. As the work-related activities vary, monday.com offers a variety of tools so that you can manage and organize any activity on the online workboard it provides without any hassle. 

From project to product, monday.com enables you to handle all your team’s work in one place which doesn’t hesitate to help you fast-track your way to success by giving you the ropes to build and customize any tool that’s needed for you to pave the way for healthy and thriving team collaborations on the road to support the full product lifecycle from beginning to end.

monday.com Features

As there are many things that you can achieve via using monday.com, thanks to its assistance in a wide range of use cases, let’s check a few of its main features in order to understand how capable it’s as a Work OS that aims to boost your teams’ performance and motivation by supplying you with a digital workspace which is applicable to even complex workflows, especially for remote teams’ utilization.

#1 Design or modify your custom workflow

Being able to build simple blocks within the platform makes it easy for anyone to benefit from this Work OS since it doesn’t require coding at all—in most cases. The users are able to build blocks of items and columns, which are considered the main components of each board you make.

Items are the smallest individual lines that belong to a group; what they contain depends on you and the board you achieve to create. On the other hand, columns are bigger components that specify the data you’ll put in there. For example, project managers benefit from 17 different column types that monday.com provides when creating a board for project planning, such as the Status Column, as they’ll want to see the overall condition of the project as a part of the project tracking.

monday.com features

P.S. I already told you that monday.com was a comprehensive tool, but let me quickly and clearly state that these components are customizable dashboard widgets that you can arrange to your liking, whether width-wise, text-wise, or control-wise.

#2 Benefit from data visualization and analytics everywhere

As you get to create more workflows for your teams, you’ll see that monday.com supports various board views, which will generate an exclusive visualization dashboard that displays what is put on as information in the form of tables, charts, timelines, files, and many more.

With additional views in its Views Center, it aids the process management, which includes your advanced plans by providing all the teams with its basic functionalities that visualize the workflow, thanks to the visualizing of tasks.

monday.com kanban view

#3 Save more time by using automation

You might have a lot on your plate, from applicant tracking to completion tracking. However, automation is here to save you from your excessive workload. For repetitive tasks, this product roadmap planning tool offers complete tracking by triggers, conditions, and actions:

  • A trigger is a reason that automation commences
  • A condition is a unique standard that must be encountered for automation to be executed
  • An action is the intended outcome of an automation
monday.com automations

For example, each project team might utilize this feature by setting it as “When the status changes into Done, alert me” since completion tracking is one of the repeatable tasks they’re responsible for on a regular basis. Having to check if everything’s going according to the plan, project managers would be alerted every time the status of a piece of work changes into Done from Working on it or Stuck.

#4 Work on everything on only one platform

Thanks to its integration options, there is a vast amount of collaboration tools that monday.com offers so that you can work on one platform that serves as a bridge. Enabling you to implement the integration of data and several applications, it enhances the creation process of unlimited roadmaps since you can plan projects without having to consult another application in which you have data as you’re able to connect it to this platform without any problem.

monday.com collaborations

The collaboration features big names such as Google Drive, HubSpot, Google Sheets, Slack, and Dropbox as critical resources to improve the optimization of workflow via the product deliverables these applications are to transfer.

How Can monday.com Help Product Teams and Product Managers?

monday.com can help product teams and product managers derive value by providing them with a platform in which they are able to build a stable product roadmap, brainstorm, take notes regarding important matters, keep in touch with other departments via messaging, arrange meetings, comment on each other’s work, give access and hide content from specific people, create various and custom boards and templates, use automation for particular tasks, keep track of projects, assign workload, integrate specific applications to gather information regarding important matters and data, and many more, thanks to it functioning as a product management software.

Here are the examples of monday.com helping product managers and product teams by lending its assistance in product management:

1- Building a stable product roadmap for cross-functional teams

Including various product roadmap templates to choose from, the platform inspires both product managers and product team to create a simple yet attractive roadmap which includes product decisions that are made with other teams to reinforce the product idea by allowing every member to collaborate and brainstorm on the very same platform at the same time. Besides, it isn’t only the roadmaps; product managers will also store each plan, challenge, metric and KPI there.

Product managers and product team get the chance to discuss product strategies and lay out the product vision by using customizable templates that can be modified according to the overall business strategy. Also, product managers will be able to obtain advanced reporting regarding the color-coded and eye-catching roadmaps, which can be altered into any kind of form, thanks to the custom views.

 2- Setting and tracking product projects

Every product manager knows that the process from product launch to product development takes time in many aspects. Therefore, product managers need to generate some private boards which only selected product team members will be able to work on and public dashboards where they’ll need other departments to chime in with their ideas, suggestions, and feedback constantly.

monday.com comments
You can update people from other departments on a topic as if it was just another texting app!

Being able to create unlimited boards, you’ll be able to document and track projects regarding the product throughout the product lifecycle. Thanks to its simple user interface, you’ll be granting access to private board sharing, assigning owners to custom workflows, benefiting from project management templates, updating the statuses of these projects, tracking the completion of tasks, and many more with ease.

3- Taking team collaboration to the next level

By offering various collaboration features, this product management tool serves as the activity/news feed that every department needs in order to create a product roadmap whiteboard altogether. For product management, there are tons of ways to take advantage of these features to improve the product development process.

For example, you might instantly message a team member about the comment you left on a task that was assigned to that member by you, or you might share a document on a meeting you planned on this platform with cross-functional teams on your mobile phone via iOS and Android apps of monday.com without hassle.

monday.com mobile app
You can keep on tracking whenever and wherever via the mobile apps.

This feature makes it possible for the product team to gather information on the customer database and customer segmentation by consulting with the customer support team to prepare a plan concerning the feature requests of customers for the next meeting on product decisions which can be displayed as a section on the board views for every other team to reach.

4- Turning one template into another with ease

Without a doubt, product managers have meetings with a lot of people during the work days. While the chair they sit on might stay the same, what they present definitely changes. Therefore, they always have to be ready to provide the audience with advanced plans regarding the topic. This simple product roadmap tool is able to help you with that, too.

Whether you’re to introduce your custom workflow to a new member or present a detailed report on product vision to external stakeholders and business owners on an external board, you’ll be able to convert one form of data to another, which is one of the features that make this platform a great app for businesses.

You might be thinking that you would still have to make some changes in order to present one document to people outside your team, especially the stakeholders. Worry not cause monday.com has your back. With advanced functionalities, as you can access controls, you’ll get to decide on what is shared with whom. This way, you can get to show project strategies while hiding sensitive information regarding the employees when presenting to an external audience.

5- Making perfect use of customer feedback via collaboration tools 

As a product manager, what the customers say is crucial to be able to build a solid foundation throughout the product lifecycle. Therefore, customer feedback is one thing that needs to be paid attention to during product development.

As a result, monday.com puts importance on the integration actions so that you can access controls regarding collaboration features with which you can integrate any user feedback application to manage feedback collection.

Important Note: This article doesn’t cover the basic plan of monday.com; therefore, the features might differ according to the plan you choose. On another note, by signing up for monday.com’s 14-day free trial (let me mention that it’s a cardless trial), you can experience it without any limits.

 In Conclusion

The product roadmap planning tool, monday.com, is able to deliver the needs of product managers and product teams seamlessly due to the advanced features it contains, such as advanced time tracking, configurable alerts, customizable branding, complete tracking over projects, automation against administrative tasks, bug tracking, and integration to third-party analytics and reporting tools.

Frequently Asked Questions


How do you use monday.com effectively?

Having the ability to create unlimited tasks, monday.com enables the users to have a unique kind of liberty in generating tools to fit their needs and fulfill their goals. By making the most of the basic functionalities it offers and increasing resource usage within the platform, you’ll be using monday.com effectively without limits.


Is monday.com similar to Jira?

monday.com is similar to Jira; however, there are some differences that need to be acknowledged. For example, Jira is an issue and project tracking software, while monday.com has many use cases, including bug and project tracking.


Can you use monday.com as a CRM?

monday.com can be used as a CRM (Customer Relationship Management), which will help you target leads, monitor the customer journey, and many more when going down that road. Also, there are a lot of user stories where monday.com is used as a CRM that you can find on its site.


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Renk Mert

Sugar, spice, and everything nice... These were the ingredients chosen to create the perfect creative content writer. But UserGuiding accidentally added an extra ingredient to the concoction: *sass*. Thus, the daydreamer Renk with an undying love for cats was born. Feel free to contact me via LinkedIn to talk about user onboarding, inbound marketing, and even the series Buffy the Vampire Slayer.