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Mert Aktas
About
Mert is the Marketing Manager of UserGuiding, a code-free product walkthrough software that helps teams scale user onboarding and boost user engagement.
A Guide to Product Adoption: Everything you need to know
Product
Product adoption is the most important concept that concerns product teams. Here is how you can measure and improve it today.
Mert Aktas
November 11, 2022 ·
14
min read
14 Best Software and LMS for Customer Training in 2023
User Onboarding
Anyone in SaaS would know the importance of customer retention, customer satisfaction, and overall customer success. But what we do to achieve these business…
Mert Aktas
August 7, 2022 ·
13
min read
Quick Guide to Writing Engaging Outreach Emails and Getting More Replies
Growth
Email outreach is one of the best marketing tactics for increasing online presence and generating quality leads for businesses. This can help you generate traffic
Mert Aktas
May 24, 2022 ·
12
min read
What Is Community Marketing and How You Can Get Started This Quarter
Growth
Marketing is communicating what your product or service offers, and it’s a critical part of your business. Community marketing strategy is a popular marketing…
Mert Aktas
May 18, 2022 ·
9
min read
What is TTV and How to Reduce Time to Value Today
User Onboarding
Time to Value refers to the time it takes a customer to reach the value of your product or service. Here’s how you can achieve a faster TTV to boost product adoption.
Mert Aktas
March 18, 2022 ·
14
min read
What is Revenue Churn and How Can You Calculate It?
Growth
There are several ways to measure your business' success. A company's revenue churn is one of the most important criteria. Sure we don't want to lose…
Mert Aktas
February 26, 2022 ·
11
min read
Top 10 Instructional Design Software Platforms on the Market in 2023
Growth
Instructional design is making a huge comeback. More and more designers are getting in on the action, with some finding it much harder than they expected.
Mert Aktas
January 17, 2022 ·
15
min read
Best Email Marketing Tools for Businesses in 2023
Growth
As long as we use emails for configuration and security, email marketing will live on. So, let’s look at the best email marketing tools in 2023.
Mert Aktas
January 13, 2022 ·
17
min read
5 Steps to Preparing a Successful SaaS Marketing Funnel
Growth
A funnel is not an indicator of madness anymore. You know, since medieval times, the funnel has been associated with madness. It is time to change that and…
Mert Aktas
December 31, 2021 ·
11
min read
2023 Guide to Smooth Design Handoffs – Checklist and Tools
UX Design
To all my developer friends out there, tell me you didn’t go through a similar situation to this. You can not say that, can you? Well, it is a tricky process…
Mert Aktas
December 29, 2021 ·
9
min read
The 2023 Guide to Heat Maps – How and When to Use Them?
Product
Heat map. Get it? Like a map with heat? Okay, you are not here for that joke. I see! But admit, it is a good meme. And, I made this meme…
Mert Aktas
December 29, 2021 ·
11
min read
The Best Growth Hack for SaaS Products in 2023
Growth
Looking for some growth hacks for your SaaS company? The key is, retention. To learn more, check out our popular blog post now. Only 6 minutes read.
Mert Aktas
December 26, 2021 ·
4
min read
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