Alican Bektas

Alican Bektas

About
Alican is the Product Manager of UserGuiding, a code-free product walkthrough software that 2000+ companies trust in their user onboarding.

How to Find Your Product-Market Fit: Examples, Guidelines, Definitions

Product
If you’ve got a great idea for a product, but you’re not sure if it’s going to be worth the time and money, let me introduce you to Product-Market Fit.
Alican Bektas

Product Marketing vs. Product Management – What REALLY Is the Difference?

Product
Product Marketing and Product Management. They’re very similar, you might think, but they have different roles. Here’s a detailed comparison:
Alican Bektas

Getting your UX Design Degree – Top 8 UX Classes and Courses in 2022

UX Design
UX design is an extremely multidisciplinary field, and so is the education for it. Let’s take a look at UX design courses and classes.
Alican Bektas
product analytics tools

Google Analytics vs Mixpanel vs Amplitude vs Heap vs Woopra – Which is the best Analytics tool for you?

Product
Web and Product analytics tools help you track the right metrics and gather the data you need in order to measure your success and find places to improve.
Alican Bektas

6 Best Gamification Software to Level-up Your User Experience

UX Design
Do you prefer buying from your local coffee shop, or from Starbucks since you get a free drink every 6 drinks? Do you want to do the same for your product?
Alican Bektas

SaaS Product Design: Trends & Best Practices

UX Design
Why is your favorite chocolate your favorite? Is it really because of the taste? You get the point. Let’s improve your product with the best design strategies.
Alican Bektas
product leadership product leaders

What is Product Leadership + 10 Product Leaders to Follow

Product
Product leaders usually aren’t the same as product managers, and being a good leader is more difficult than being a good PM. Here’s all on product leadership:
Alican Bektas
mvp vs mmp vs mlp

Minimum Loveable Product (MLP) vs. Minimum Marketable Product (MMP) vs. Minimum Viable Product (MVP)

Product
MVP, MMP, and MLP are often being mixed up with each other. This article defines each term and clarifies the concepts by giving examples.
Alican Bektas
ux ui conferences

7 Best UX/UI Conferences and Workshops for Designers in 2021

UX Design
UX and UI designers’ favorite conferences and events were all postponed last year, in 2020 due to the global pandemic. See which of them are coming back in 2021:
Alican Bektas
usability testing

What is Usability Design and How to Conduct a UX Usability Test

UX Design
Usability is rarely accidental. Here’s how you can conduct UX usability tests to get valuable insights to act upon.
Alican Bektas
customer engagement

A Guide to Customer Engagement: Best Strategies and Proven Examples

Growth
Relationships matter and establishing relationships with your customers and audience can help your growth in various ways. Here is everything you need to know about customer engagement.
Alican Bektas
ux podcasts

Top 9 UX Podcasts in 2022 every designer should listen to

UX Design
UX design is a rising topic in the podcast space for a while. Here are 9 podcasts about UX/UI design every designer needs to follow closely.
Alican Bektas
ux podcasts